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Cooper Tire Named the Official Tire of Roush Performance

Roush Mustangs

Posted October 2 2008 12:38 PM by Steve Baur 
Filed under: Mustang News, S197 Mustangs, Steve Baur

Cooper Tire and Rubber Company and Roush Performance have teamed up to provide you with a Mustang that is far from ordinary. Now the world’s hottest car comes fully equipped with Cooper ultra-high performance tires. As the “Official
Tire of Roush Performance,” Cooper will supply ultra-high performance tires for Stage 1, 2 and 3, and other limited edition vehicles such as the P51B Roushj-customized Mustangs that are now available at select Ford dealerships nationwide.


“The Roush name is an icon in American motorsports and vehicle modifications, synonymous with superb quality and unparalleled performance,” said Roy Armes, Chairman, President and CEO for Cooper Tire.

“At Cooper, we want to work with companies like ROUSH who have a tremendous passion for cars and driving. This association gives us a platform to showcase our products on one of the fastest and best handling vehicles available today, and an opportunity to demonstrate the capabilities and state-of-the-art technology engineered into our high
performance products.”

The Roush partnership gave Cooper the opportunity to design and develop a new extreme max performance tire to match the power of the Stage 3 Mustang and other Roush platforms. As a result of more than a year of collaboration, intense development and testing, Cooper engineers developed the new RS3 to match up to one of the highest performing cars
in the industry - the Roush Stage 3 Mustang. Now performance enthusiasts have a tire that combines the rich heritage of Cooper’s motorsports technology and innovative engineering with the quality and performance that’s in every Cooper tire and Roush Mustang.

“Cooper is a perfect fit to be our supplier on the Roush Stage 1, 2 and 3 and the P51B Ford Mustangs,” said Jack Roush, Chairman of Roush Enterprises and CEO & Co-Owner of Roush Fenway Racing. “Their engineering and technical capabilities and continued commitment to designing and developing a tire for our Mustangs was unwavering. Cooper’s ultra-high performance tires were the only tires that met the standards and cutting-edge styling of the Roush brand and is
unmatched in performance.”

The anxiously-awaited, race-inspired RS3 was given its premiere at Gingerman Raceway in South Haven, Mich., where a number of automotive journalists and high performance experts were given a firsthand look and feel of the  performance of the RS3. Designed to provide superior
performance, the RS3 features a unique tread pattern, profile and construction. Featuring cutting edge R-Tech technology, this tire delivers maximum dry traction, unrivaled grip with split-second steering response, and a unique footprint that is engineered to deliver consistent handling performance at high G-forces.

Roush Performance will place Cooper Zeon 2XS tires in two sizes, the 275/40ZR18 and 255/35ZR20, on both Stage 1 cosmetic-only modified Mustangs and on the Stage 2 vehicles which include an upgraded suspension package for improved handling. The Cooper Zeon RS3 is available in 275/40ZR18 on Stage 3 and P51B Mustangs.

“This partnership with Roush Performance allows Cooper to tie into an original equipment platform,” said Armes. “With all the
high-level experience in racing and advanced product development that Roush Performance has to offer, the marriage between Cooper and the Roush-modified Mustangs results in a statement without ever turning the key.”

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